Location
Melbourne
Qualification
completion of year 12 or equivalent
Fees
$54,000
Entry Score
IELTS (Academic 6.0 or equivalent)
Duration
156 Weeks
Next Intake
January,March,May, August, October
The Bachelor of Business (Marketing) aims to graduate individuals with a comprehensive understanding of business and marketing principles. In the initial year, students explore current business trends, followed by the second and third years focused on in-depth marketing practices applicable on both national and international levels. The program covers marketing theories, opportunity analysis, and strategic marketing planning, enabling graduates to identify opportunities, conduct market research, and apply their skills confidently in marketing roles within domestic or international business settings.
